E-Mail:- enay@enaysoft.co.uk

 

  Because I'm a particularly irrelevant person, I admit that I love reading the packaging of almost any product. Whether it be food, toys or even hardware. Often I find the packaging to be more entertaining than the product itself.

Way back in 1992 I bought a good joystick for the Amiga, a great investment that still lives to this day. However, the packaging is just ridiculous.
It has a list of the joystick's feature and on it are these fascinating features:-

- 8 way directional stick
- Fully micro-switched fire buttons
- 12 Month Warrany

Naturally I would gawp at these life changing facts but since these are standard features of a joystick I fail to become captivated, it's quite clear that the manufacturer is just trying to fill up space on their packaging.

That's the reason why when you buy a cheap biro pen you get them in giant packs with cheap plastic packaging. Because a pen is a pen, it's obvious what it does, you don't need instructions to use it.
If I was a manufacturer of biro pens then I would say:-

"NEW SUPER BIRO PEN"

Special features:-

- It comes in a specially crafted box.
- You can use it to write and even draw.
- Supports multiple target surfaces such as paper or card.
- Compatible with both left and right hands.

Some other classics always remain the same, such as when I'm leisurely browsing the sweets in a shop and I see the now standard comment of "Made with real milk chocolate" statements.
As I am yet to witness fake milk chocolate and it's lower quality to 'real' I have therefore nothing to compare real milk chocolate against. I've come to the conclusion that companies will put any old rubbish on the packaging just to fill up the space.
The most ludicrous thing I have ever read is "This product contains nuts" which was written onto a packet of peanuts.
I'd like to personally thank the manufacturer in question, I would have obviously got confused if this hadn't been pointed out to me.

Last year sometime I became fascinated when I started to read the packaging on a packet of Walker's Crisps. I think their crisps taste great but their packaging makes no sense. They've changed the packaging in 2004, but they kept the crap design for quite some time.
So I wrote a letter to them for no apparent reason, just because I can.

So that's what I did.

Click here to be whisked away to part 2 of this really dull and unexciting story.

If you're bored to death of this stupid story then click here to be redirected to a decent site.

 

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